Build more. Make more

The ask.

Design an immersive brand environment that showcases the Workdek work platform system. The stand must allow for customers to use the product and provide a quite area for staff to engage and customers to learn.

The approach.

How do you create impact at a crowded tradeshow? You go up. Nothing demonstrates the benefits of a strong light weight, modular work platform better than taking customer up one level onto the actual product. Impactful and informative vinyl drop down banners dressed the frame work. An informative product video playing on loop was strategically positioned to catch the eye of wandering visitors.

The result.

The Workdek stand was a head-turner that caused quite a stir within the safety industry. Investment in the show paid off with numerous enquiries and requests.

Deliverables.

Project management. Display design. 3D walk-through renders. Banner design. Product video production. Furniture hire. Print procurement. Setup and pack down.