Food & Beverage
Saints need sinners, both need coffee
Re-design 1kg and 200g coffee bags and cups.
This was an exercise in 'less is best'. We bathed the Santos mark in a warm bath of brand colour and removed all unnecessary clutter. A subtle 14˚ rotation of the logo creates tension and playfulness.
Bags and cups that create a bold brand statement in-store and on-street.
Project management. Packaging design. Production design. Art direction.