Point of Sale
Elanco Metabolic Solutions
A new box of tricks for vets
The ask.
Design a resource kit that contains product guides and brand support material to inform and engage vet professionals.
The approach.
Bespoke vet focused photography is used as the hero visual supported by eye-catching and playful 2021 brand assets.
The result.
An engaging and informative resource for vets that is relevant and creates a genuine connection with the brand.
Deliverables.
Project management. Illustration. Icon design. Carton design. Brochure design. Poster design. Production design. Art direction.